| What Will I Learn? Business Studies requires students both to understand the dynamic environment in which business operates and to appreciate the many and varied factors which impact upon business behaviour. Students will work towards gaining an understanding of the issues facing UK businesses in the 21st Century. Regular reference will be made to the business world. The topics to be studied include: Marketing—The 4 Ps, Market Research, Market Segmentation and Market Mapping Entrepreneurs—Skills required to set up a business, the different business formats you can use and the problems with setting up your own business Finance—Cash flow, costs, revenue and profit calculations, break even, performance measurements. The course will require some basic GCSE Maths level calculations. Economic Factors—Inflation, unemployment, business cycle, monetary and fiscal policy and exchange rates Production methods Job, Batch and Flow production, quality and stock control Pay and Motivation different forms of remuneration, motivation theorists and organisation structures. |
